Jeanette Mulvey
Latest articles by Jeanette Mulvey
Toxic Toys Turn Parents on to Organic Options
By Jeanette Mulvey published
You know Dasher and Dancer and Prancer and Vixen. But, do you recall... Yes, they have been recalled. Again and again.

How Alcohol Ads Target Kids
By Jeanette Mulvey published
You'll be surprised to see where alcohol marketers are advertising.
Less Focused Goals Help Keep New Year’s Resolutions
By Jeanette Mulvey published
When it comes to achieving goals, “fuzzy boundaries” often boost performance better than rigidly defined objectives
Toxic Toys Create Silver Lining for Green Toy Companies
By Jeanette Mulvey published
The epidemic of foreign-made toxic toys making its way onto retail shelves might be best described as something out of a science fiction movie rather than a beloved holiday song.
Unemployment Has Little Long-Term Effect on Mental Health
By Jeanette Mulvey published
Losing a job can be a profoundly stressful experience, but the unemployed may be more resilient than previously believed
Stupid Purchases Spur More Shopping
By Jeanette Mulvey published
An unplanned shopping spree has more psychological implications than might first meet the eye.
Men Skeptical of ‘Green’ Products
By Jeanette Mulvey published
Men are twice as likely to be suspicious of green marketing. Americans want a standardized certification process for green products.
Parents May Have Big Impact on Career Choices
By Jeanette Mulvey published
New research finds that your parents had a lot more to do with your career choice than you thought.
Attractive Women May Be Less Likely to Get Hired
By Jeanette Mulvey published
The better-looking you are, the more likely you are to get hired. Unless, you are a woman.
Compassionate Coaching Evokes Better Results
By Jeanette Mulvey published
Recent brain image research found that coaching that encourages students, workers, players or kids to envision a positive future is much more effective.
Anger with Beloved Brands Causes Consumers to Seek Revenge
By Jeanette Mulvey published
A bad experience with your favorite brand can be just as likely to cause you to seek revenge as an emotional breakup.
Researcher Unearths Business Lessons from Chilean Miners
By Jeanette Mulvey published
Corporate America has a lot to learn from the Chilean miners.
Shopping Shift: Consumers May Forever Spend Less
By Jeanette Mulvey published
The National Retail Federation predicts it could take years for consumers to start spending the way they did in pre-recession times
Brand Love: So Strong Consumers Suffer Separation Anxiety
By Jeanette Mulvey published
“Brand love” is stronger than had been thought
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